Self-initiated concept: designed and built by us, with no client commission behind it. We are a new studio and we would rather say so than invent a client list.
An official dealership lives off its workshop as much as its sales floor, yet nearly every dealer site buries aftersales in the last tab. The challenge was showing new cars, used stock and the workshop without any of the three burying the others.
A dark background so the cars cut out cleanly, corporate yellow reserved strictly for actionable elements, and aftersales given its own block at the same level as the new range: fixed quote, same-day turnaround.
Phone, address and hours are pinned to the top bar. In automotive the phone call still beats the form, and hiding it costs customers.
The name
The dry, warm wind that comes down from inland and crosses Málaga out to sea. It arrives unannounced, pushes the temperature up ten degrees, and nobody manages to ignore it.
